【判断题】【消耗次数：1】
整合营销已从理论上离开了在传统营销理论占中心地位的4CS论，而逐渐转向以4PS 论为基础和前提。
①
正确
②
错误
参考答案：
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市场营销组合（4Ps）的内容包括（）。
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成本要素、资金要素、设备要素、时机要素
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资金要素、技术要素、人员要素、产品要素
③
产品要素、渠道要素、价格要素、促销要素
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品牌要素、广告要素、市场要素、关系要素
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