【判断题】【消耗次数:1】
消费者的消费是消费心理和消费行为的统一。该说法( )
正确
错误
参考答案:
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相关题目
【单选题】 消费习俗对消费者心理与行为的影响叙述错误的是( )
①  消费习俗使消费者形成稳定性的消费心理和特殊性的消费行为
②  消费习俗使消费者形成稳定性的消费心理和普遍性的消费行为
③  消费习俗使消费心理的变换减慢
【单选题】 消费者的心理活动包括消费者的意识、感觉和知觉,消费者的记忆、想像和思维,消费者的情绪、情感和意志,消费者的认知和行为学习,消费者的态度和行为,消费者的购买需要和动机等。该说法( )
①  正确
②  错误
【单选题】 消费流行对消费心理的影响叙述错误的是( )
①  消费流行引起消费者消费习惯与偏好的变化
②  消费流行引起消费者心理的反正向变化
③  消费流行引起消费者认知态度的变化
④  消费流行行为引起消费者驱动力的变化
【单选题】 下列关于我国《消费者权益保护法》中消费行为的说法中,正确的是
①  仅限生活消费
②  不包括物质消费
③  仅限有偿消费
④  不包括非购买者消费
【判断题】 在不同的职业亚文化中的消费者有不同的消费心理和行为。
①  正确
②  错误
【单选题】 消费者需要是指消费者生理和心理上的匮乏状态。该说法( )
①  正确
②  错误
【单选题】 下列关于消费性别与消费行为的叙述错误的是( )
①  女性消费者购买频率低,购买金额大
②  女性消费者普遍形成精打细算、勤俭持家的美德
③  在家庭消费上,女性可谓绝对地当家做主
④  女性消费者普遍具有较强的求美心理
【判断题】 消费者的过去收入对目前消费行为没有影响。
①  正确
②  错误
【单选题】 所谓消费公关,是指品牌管理者为改善与消费者的关系,深化品牌认知,塑造良好品牌形象,面向消费者和潜在消费者展开的消费关系管理和促进行为。该说法( )
①  正确
②  错误
【单选题】 正自乘效应促进消费者消费,负自乘效应对消费者行为产生消极影响。该说法( )
①  正确
②  错误
随机题目
【单选题】 The room ______ as a meeting room.
①  used to being used
②  was used to being used
③  used to be used
④  was used to be used
【单选题】 Don’t _______ our hopes. As long as we pull together, we’ll make it.
①  give up
②  give out
③  give back
④  give away
【单选题】 Every morning, Tim often sees groups of middle-aged women _______ in the square.
①  dance
②  to dance
③  dances
④  danced
【单选题】 We decided to _______ to help the sick children with their homework.
①  go to the hospital
②  went to a hospital
③  going to a hospital
④  went to the hospital
【单选题】 You should _______ your shoes before you enter the dancing room.
①  get off
②  put off
③  take off
④  fall off
【单选题】 There are ________ people in front of the cinema gate so we have to wait ________ time to get into the cinema.
①  too much; much too
②  too many; too much
③  much too; too much
④  too much; too many
【单选题】 There are four pairs of socks to ______, but the woman doesn’t know ______ to buy.
①  choose from; which
②  choose from; what
③  choose; which
④  choose ;what
【单选题】 Last month Miss Han ______ a doctor.
①  married with
②  married to
③  was married with
④  got married to
【单选题】 Light waves and heart waves are all electromagnetic. ______ are radio waves.
①  Some
②  Such
③  As
④  So
【单选题】 Ancient Chang’an was seven times _____ the size of today’s Xi’an city.
①  /
②  as much as
③  that of
④  of