【单选题】【消耗次数：1】
下列说法错误的是（ ）
①
市场环境机会可以按严重程度和出现概率进行分类
②
营销部门应及时识别环境变化带来的重要营销机会
③
机会的实质是市场上拥有“未满足的需求”
④
市场机会一般具有利益性、针对性、时效性、公开性等特征
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下列关于市场机会价值评估矩阵的说法错误的是（ ）
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区域Ⅰ为吸力小、可行性弱的市场机会，一般企业不会将主要精力放在此类市场机会上
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区域Ⅱ为吸引力、可行性俱佳的市场机会，是企业营销活动最理想的经营内容
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区域Ⅲ为吸引力、可行性皆差，通常企业不会注意这类价值最低的市场机会
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环境机会能否成为企业的营销机会，在很大程度上取决于环境机会是否与企业目标、资源及任务相一致，企业利用此环境机会能否比其竞争者带来更大的利益。该说法：（ ）
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正确
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错误
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